Vasili Mankevich

The digital economy is characterized by constant disruptions, that is, events that redefine markets and create new patterns of demand. Often, such disruptions can be explained by consumers starting to use digital technology in new, unexpected ways. Sometimes, however, disruptions occur within the companies when new technology challenges established processes. This project highlights that established companies are often organized in a way that makes it difficult to exploit the full potential of digital resources, such as algorithms, data, or sensors. GU page

Digitalization of the society enables firms to distribute their products through digital platforms, interact on social media with customers, facilitates creation of online user communities. In places of high interactivity – such as social media, user forums, knowledge exchange platforms – firms and individuals generate increasingly growing volumes of digital trace data. In our project we study these contexts and applying computational quantitative and qualitative methods explore how digital trace data may lead to creation of new products, services, and processes enabled by the digital technology.

Mankevich V., (2019). Doctoral Dissertation

Mankevich, Vasili and Holmström, Jonny and McCarthy, Ian P., (January 1, 2019). In: Proceedings of the 52nd Hawaii International Conference on System Sciences (pp. 2729-2738), ISBN: 978-0-9981331-2-6

Mankevich, V., Lindberg, A., & Holmstrm, J. The Recognition Paradox in User Community Context: Evidence from a Business Intelligence and Analytics community. Research-in-progress

Mankevich, V., Lindberg, A., & Holmstrm, J. (2018). Better Safe Than Sorry? Investigating Big Data Evangelists and Their Value Propositions. Academy of Management Global Proceedings, (2018), 58.

Mankevich, V. and Holmström, J., 2016, January. Gateways to Digital Entrepreneurship: Investigating the Organizing Logics for Digital Startups. In Academy of Management Proceedings(Vol. 2016, No. 1, p. 13995). Academy of Management.